Myth Busters

Let’s put this one to rest once and for all: ABA isn’t just for toddlers or preschoolers. It’s a framework for lifelong learning and...

We get this one a lot—and we understand why. Emotional regulation is complex, deeply personal, and often misunderstood. But the idea that...

If you’ve ever felt this way, you’re not alone. And you’re not wrong to question things—because when it comes to your child’s growth,...

This myth stems from outdated, one-size-fits-all approaches—and it misses the mark entirely. At Project I, ABA isn’t about conformity....

This is one of the most common misconceptions we hear—and it couldn’t be further from the truth. Yes, ABA (Applied Behavior Analysis) is...

You’ve probably heard it before: “ABA only teaches kids to repeat things like a robot.” Let’s bust that myth right now. At its heart,...

When people hear "ABA," many picture a child doing the same task over and over at a table, with someone handing out rewards. While...